Will the state's Republicans respond more to Gingrich's social conservative act, or Romney's businessman persona?

How did Newt Gingrich ascend so quickly to a position where he can compete with Mitt Romney? Is it the anti-elitist attitude that Gingrich has peddled in his campaign ads? The appeal of his being a “reformed” sinner? And how will voters respond to Romney’s recently released tax returns? In this episode of Nation Conversations, Ben Adler speaks with Nation web editor Emily Douglas about the Florida electorate’s great diversity—it includes cultural conservatives in the north, Latinos in the south and retirees from across the country—and how wealthier conservatives in battle states ahead may lean more toward Romney while less wealthy conservatives may be drawn to Gingrich’s culture-wars rhetoric.

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—Erin Schikowski